I just love the folks at Chipotle.
First there was their “No Junk” campaign that raised $100,000 for Chef Ann Cooper’s The Lunch Box.
Now they’re sponsoring a “Horrifying Processed Food Product” Halloween costume contest to raise up to one million dollars for Jamie Oliver’s Food Revolution.
Here are the details: Dress up as the scariest, most processed food you can imagine and visit any Chipotle on Halloween night between 6 pm to closing time. The restaurant will reward your efforts by giving you a burrito, bowl, salad or an order of tacos for only $2. Up to $1,000,000 of the proceeds from the “Boorito” promotion will be donated to Jamie Oliver’s Food Revolution.
Then take a picture of yourself in your costume at the restaurant (make sure that someone could tell you’re at Chipotle in the photo) and submit it to chipotle.com/boorito. Entries are due by November 8th and the winners will be posted in an online gallery on November 15th. One grand prize winner will receive $2,500, with five runners up getting $1,000 each. Twenty runner-runner up winners will receive a burrito party for 20 guests.
Check out the full contest rules here. And if you do enter, you have to promise to post a photo on The Lunch Tray, too!
Em says
Awesome! Posting to Facebook, and considering entering.
bettina elias siegel says
Em – if you do, you must send me a picture! And thanks for sharing the link. – Bettina
Lenée says
I want to see someone dressed as a Canwich! Hahahaha!!!!
bettina elias siegel says
Lenee- OMG, that is such a good idea. If only I were handier with foam and a glue gun . . . – Bettina