For the first Friday Buffet in 2011, I’ll leave you with one story to make you fear our species’ demise, and one to give you hope.
One Step Closer to Wall-E
Well, here comes PepsiCo’s latest venture: Tropolis, a fruit puree that’s somewhere between drink and snack (it’s called a “snackified” beverage) and which will be marketed to moms and kids. When I first heard about this product on American Public Media’s Marketplace, here’s what the expert commentator had to say about it:
If you are in this business, you want to get something into a consumer’s hand and get them put it down as fast as possible. And these products, it’s a whole lot easier if you have something that is, say, a combination of drink and a beverage where you don’t have to peel the banana or literally chew the apple. So you get the same kind of satisfaction from getting fruit or a dairy sort of product in a form that’s sort of between a food and a beverage. It’s convenience. The American consumer’s too lazy to chew, so you have find something where they can have their apple or their pear in a semi-liquid form.
Investment tip: put your money in companies that manufacture electric wheelchairs.
But Maybe There’s Hope . . .
I got a tweet today from Andy Berndt, alerting me to a group called Catalyst. It’s a statewide organization in Minnesota in which young adults are using hands-on activism and advocacy to fight the tobacco industry and spread the word to their peers about healthful eating. Unlike this middle-aged blogger, these kids clearly understand and are making full use of every social networking avenue out there to spread their critical messages, from Facebook to Flickr to Vimeo. Watch their video and feel a whole lot better about our future:
Have a great weekend, everyone! More Lunch Tray on Monday . . .